15 Best SurveyMonkey Alternatives to Help Research Anything

Before you create or improve your product, you must gather data. While reading reports and studies are common in this research, they can be too general and not provide the specific information you need.

To get an accurate understanding of your audience and their needs, look at your unique data. A best practice to get this data is through surveys. If you combine survey data with your analytics data, you’ll have a great basis for creating or improving your product.

The most popular tool to create surveys is SurveyMonkey, yet there are so many more options available.

Here are the 15 best SurveyMonkey alternatives that might suit you better.

A Quick Brief About SurveyMonkey

Source: SurveyMonkey

Before we look at the other tools, let me give you a tour of SurveyMonkey to help you accurately compare it with the alternatives.

SurveyMonkey is a popular online survey tool that has racked up over 25 million users since 1999. It’s popular because it’s user-friendly and has a free plan.

Another feature that attracts people is the database. If you don’t have an audience to take part in the survey, you can use theirs.

Pros

• Easy to use.
• Create surveys, quizzes, and polls.
• Has an audience of 80+ million people who can take part in your surveys.
• Free version available.

Cons

• The free plan is limited, and the paid plan starts at $25 per user/month.

Best suited for: Small to large businesses.

Pricing: Free plan to $75 per user/month; custom enterprise plan available.

Here are the best SurveyMonkey alternatives…

1. HappyForms

Source: HappyForms

Does your site run on WordPress?

If you prefer a survey form builder plugin for creating custom forms right within your WordPress CMS, check out HappyForms. You can even use it to create polls and checkouts.

Pros

• Build surveys and polls from your WordPress dashboard.
• Easy to use drag-and-drop builder.
• Very affordable.
• Integrates with Stripe and PayPal.
• Saves abandoned responses.

Cons

• Only works on WordPress.

Best suited for: Bloggers and WordPress site owners.

Pricing: No free trial, but 45-day refund guarantee. $49 per year to $249 per year. Get it for life via AppSumo, for a one-time payment of just $49.

2. Announcefly

Source: Announcefly

Announcefly is an online survey software that automates customer satisfaction surveys designed for SaaS companies. You can use it to ask customers for product feedback, to request features, and so much more.

Pros

• Get customers involved in your roadmap; they can request features and upvote others’ requests.
• Collect data and make it easy to create features your customers want.

Cons

• Only suitable for online (chiefly SaaS) businesses.

Best suited for: SaaS businesses.

Pricing: 7-day free trial. $15 per month, but you can get it on for life via AppSumo, for a one-time payment of just $59.

3. Plutio

Source: Plutio

Plutio is known as a project planning software. But it can do a lot more than that; one is to create survey forms.

Pros

• Create beautiful forms and surveys to gather feedback and contact details.
• Get started with templates quickly.
• Make proposals and invoices.
• Accept payments through Stripe or PayPal.

Cons

• Forms and surveys features require improvements. They’re still in beta.

Best suited for: Freelancers.

Pricing: 14-day free trial. $15 per month to $30 per month. The annual plan costs $360, but get it via AppSumo for $199 for a year.

4. Google Forms

Source: Google Forms

If you prefer a free survey platform, you can use Google Forms. It helps you create basic forms. The forms don’t look the best, but that can be beneficial as only the most dedicated customers will leave feedback.

Pros

• Free to use.
• Very easy to set up.
• Forms saved in Google Drive.

Cons

• Very basic.
• Limited form customization.

Best suited for: Solopreneurs.

Pricing: Free.

5. Qualtrics

Source: Qualtrics

Over 11,000 brands use Qualtrics to create 1+ billion surveys every year. You can use it to create simple surveys and to run elaborate research projects.

Pros

• Library of ready-to-use templates.
• Serve different surveys based on location, user behavior, segmentation, etc.
• The company also offers custom done-for-you research services.
• Built-in AI monitors surveys in real time and offers recommendations.

Cons

• The paid plans are costly.

Best suited for: Large businesses.

Pricing: Free plan available. Paid plans from $1,500 per year to $5,000 per year.

6. Typeform

Source: Typeform

Create stunning, unique forms for your survey-takers with Typeform.

Pros

• The forms are very aesthetic.
• Logic jump feature helps you create highly customizable question paths.
• You can create custom, and multiple thank you screens.

Cons

• The free plan is limited, and the basic paid plan is a bit pricey.

Best suited for: Solopreneurs to medium businesses.

Pricing: Free plan to $70 per month; custom enterprise plan available.

7. Paperform

Source: Paperform

Paperform is a digital Swiss Army Knife for small businesses. Whether you collect customer information, automate workflows, take payments or manage bookings, it combines serious digital smarts with beautiful design to create endless possibilities.

Pros

• A no-code solution to manage any project – from taking payments, and managing bookings, to forms that automate onboarding and collect customer information.
• Over 600 pre-built templates help users to get inspired fast.
• 2,000 integrations mean it’s a one-stop platform to simplify work.
• The powerful editor enables nearly unlimited customization and advanced workflows.
• For question logic, Paperform allows you to create conditions through individual questions, making the process incredibly simple.

Cons

• No free plan.

Best suited for: Small businesses trying to maximize their time and budget in getting work done.

Pricing: 14-day free trial. Pricing starts at $20 per month for one user. You can learn more about Paperform’s pricing here.

8. Survey Anyplace

Source: Survey Anyplace

Survey Anyplace helps you create highly custom, beautiful surveys.

Pros

• Create custom forms, personality assessments, quizzes, and more.
• Add images, videos, and animations to help participants visualize questions and answers and to break up the text.
• This builder is easy to use.

Cons

• There’s no free plan, and pricing starts on the expensive side.

Best suited for: Small to medium businesses.

Pricing: 7-day free trial. $39 per month to $59 per month; custom enterprise plan available.

9. RightMessage

Source: RightMessage

RightMessage isn’t a survey software. It’s a lead generation software that helps you learn about your audience even before they sign up to your list with survey funnels.

Pros

• Understand your audience before they sign up for your list.
• Use survey answers to present people with the right offer and segment them early on.
• Helps shorten the sales funnel.

Cons

• You can’t run a regular survey with it.
• Plans can be expensive.

Best suited for: Marketers.

Pricing: 14-day free trial. $79 per month to $769 per month.

10. Alchemer

Source: Alchemer

Alchemer is a great tool to gather both employee and customer feedback as it has all the features you require.

Pros

• It has all the features required to create custom advanced surveys.
• Has handy features such as audio sentiment, video sentiment, and image heatmap.
• The company also offers done-for-you and done-with-you services.

Cons

• The free plan is limited.
• You need the paid plan to get the most out of it, and the pricing is a bit high.

Best suited for: Independent researchers to large organizations.

Pricing: Free plan to $249 per month; custom enterprise plan available.

11. SoGoSurvey

Source: SoGoSurvey

SoGoSurvey is another top-notch survey software. You can use it to conduct customer and employee experience surveys and to create quizzes.

Pros

• Create custom survey forms just like with the above tools.
• Analyze text responses with NLP.
• Lets you create customized thank you pages.

Cons

• The free plan is limited.

Best suited for: Medium to large businesses.

Pricing: Free plan to $299 per month, substantial discount for annual license; custom enterprise plan available.

12. Zoho Survey

Source: Zoho Survey

Along with all those marketing, sales, and project management tools, Zoho also offers a survey tool. You can use it to create simple surveys.

Pros

• Library of over 250 survey templates.
• Offers research panels that help reach your demographic.
• Possess a lot of useful features such as skip logic, offline response collection, and auto-fill logic.

Cons

• You need to subscribe to the paid plan to get the most out of it, but you can get better tools at a similar price.

Best suited for: Freelancers to small businesses.

Pricing: Free plan to $89 per month.

13. GetFeedback

Source: GetFeedback

GetFeedback is a sister brand of SurveyMonkey focusing on helping businesses to collect customer feedback. You can use it to create surveys, distribute them, and to collect and analyze data.

Pros

• Library of ready-to-use templates.
• Templates include customer success, employee engagement, market research, and marketing feedback.
• Integrates with Salesforce.

Cons

• There’s no free plan.
• Paid plans start at $50 per month, which is a bit high.

Best suited for: B2B businesses.

Pricing: 14-day free trial. Starts at $50 per month.

14. QuestionPro

Source: QuestionPro

QuestionPro is an advanced survey tool with a very generous free plan. They have paid plans too, but the free one will suffice for most.

Pros

• Create unlimited surveys with unlimited questions and responses on the free plan.
• Customize surveys and add 25+ different question types.
• Skip logic branching and question and answer pricing for free.
• Offers advanced survey tools such as Research Platform and Customer Experience.

Cons

• The user interface needs an upgrade.

Best suited for: Medium to large businesses.

Pricing: Free plan to $129 per month; custom enterprise plan available.

15. SurveySparrow

Source: SurveySparrow

You can use SurveySparrow to create a variety of surveys, including customer, product, and employee experience surveys.

Pros

• Survey types include simple forms, chat surveys, offline kiosks, net promoter score (NPS) assessments, and 360° assessments.
• Makes it easy to distribute surveys through email, QR codes, SMS share, social media sharing, and more.
• Suits a variety of businesses.

Cons

• The user interface needs an upgrade.

Best suited for: Solopreneurs to enterprises.

Pricing: Free plan to $449 per month (billed annually).

What Do You Think is the Best SurveyMonkey Alternative?

These are the best SurveyMonkey alternatives. Pick one that meets your needs and budget. Qualtrics would suit most businesses, but it is expensive. If you are on a tight budget, Paperform is a better alternative. To save even more, HappyForms or Google Forms are ideal.

All these products offer trials or free plans. Sign up and trial them before you get a paid plan.

If you want a premium survey tool for a one-time fee, you must check out the AppSumo store. They regularly run such offers. You will even find other types of feedback tools here.