Social Media Tools: 9 AppSumo Deals to Level Up Your Organic Content
Major news outlets are confirming what most of us have assumed for weeks: media consumption is way up since COVID-19 arrived.
The amount of time the average person spends on news sites is up 46% from this time last year. Twitter’s daily usage is up 23%. In fact, most social media sites, email service providers, and messaging platforms are seeing increased engagement into the double digit percentages. Just look at some of these stats Instagram reported this year!
Yet media advertising dollars are down. Many businesses are cutting ad budgets to weather this season of economic uncertainty.
That can only mean one thing: ‘Tis the season for organic content.
At AppSumo, we’ve doubled down our content output. As people scroll their social feeds looking for hope, resources, and even just a little bit of fun, we want to help them find it.
If you’re scrambling to make more organic content for your followers, we’ve got you covered. Here’s a list of 9 social media tools we compiled from our store to help you create and manage more posts and save time.
Social media management tools
1. Social Champ
Cost: LTD starting at $49
Core features
- Create, edit, and schedule content from within an easy-to-use and clean dashboard.
- Calendar view of all published and scheduled posts to edit, delete, or reschedule with drag/drop.
- Get analytics with platform-centric metrics and presentation-ready reports for weekly and monthly comparisons with beautiful charts and graphs.
Overview
Social Champ is a social media management tool with support for six major platforms, including Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Google My Business. The tool allows you to schedule content for the upcoming weeks, months, or even a year so that you can direct your time and energy towards other tasks, such as creating content.
Social Champ has a number of amazing features, such as bulk upload, social media calendar, Auto RSS feed, recycle, repeat, analytics, sentiment analysis, and others!
2. Social Animal
Cost: LTD starting at $69
Core features
- Analyze millions of articles to uncover content trends
- Boost your reach by discovering the best content and influencers, plus determine the best channels for your specific content
- Monitor competitors to track their online performance and learn from their techniques and style
Overview
Social Animal is a web tracking tool for measuring the ROI of social campaigns. Use it to analyze top social media content to uncover keyword and topic opportunities for future posts. With Social Animal, you’ll understand your customers, competitors, and posting strategy better.
Social media analytics tools
3. Vaizle
Cost: LTD starting at $69
Core features
- Turn analytics into actionable insights that inform your social media strategy
- Use competitive analytics across Facebook, Twitter, Instagram, and YouTube to spy on your competitors and learn from their social strategy
- Create unlimited white-labeled reports for clients
Overview
Vaizle is a social media analytics tool. Use it to understand the social media content that works best for you (and your competitors). You can view data in the tool or download reports to share with your team. Make better social media decisions with better social media data.
Social media creation tools
4. PromoRepublic
Cost: LTD starting at $49
Core features
- Create better social media content with the help of 7.5K templates, 100K images, and an inspiration library
- Use a simple graphic editor to customize images fast
- Schedule posts in advance to maintain a consistent online presence
Overview
PromoRepublic gives you custom social media creation templates, editing tools, and scheduling features to make high-quality organic posting simpler. Create graphics, memes, and promotions to use across all your social channels. Pre-designed templates make it fast to publish branded visual social media posts.
5. Planable
Cost: Start free. Paid plans starts at $33 per month billed annually.
Core features
- Create and schedule content for Facebook, Twitter, Instagram, and LinkedIn
- Collaborate in the creative process by letting multiple team members work in the same doc at once
- Use the calendar to plan content out days, weeks, and even months in advance
Overview
Planable lets you create, collaborate, and schedule social media posts all in one platform. The tool allows multiple team members to work on the same post at once. Planable’s calendar provides a visual reminder of upcoming posts, so that you can maintain consistency across your brand images, topics, and post frequency.
6. Oviond
Cost: LTD starting at $49
Core features
- Access client social media data in one platform and generate customizable, white-labeled reports
- Gather real-time marketing insights to visualize trends across multiple social channels and integrations
- Share secure dashboards with collaborators and clients to give access to those who need it
Overview
Oviond is a digital analytics platform that combines and organizes all of your marketing data into automated, white-labeled reports. You’ll be able to easily show your clients how their digital marketing strategies are working. Plus, Oviond pulls all your digital analytics into one dashboard. That way, you can get a big-picture view of how your blog, social media, website, and digital ads are driving your business—and your clients’ businesses—forward.
Social media scheduling tools
7. Metricool
Cost: LTD starting at $49
Core features
- Schedule regular analytics reports and upcoming social media posts
- Powerful alternative to Hootsuite and Buffer
- Create, manage, and analyze digital ad campaigns
Overview
Metricool makes it easy to analyze, manage, and expand your digital presence through social scheduling and analytics reporting. Schedule social media posts across all your favorite channels. Then, record the response to understand engagement. Metricool even uses data to recommend optimal post times for maximum engagement.
8. SocialBee
Cost: LTD starting at $49
Core features
- Schedules posts across all major social media networks
- Organize your content in categories for optimal posting mix / variety
- Use content automation, post variations, and evergreen recycling to save time and reuse your best content
Overview
SocialBee is an all-in-one social media tool for scheduling posts, curating content, and growing an audience online. Categorize your post types to grow your social media audience with greater awareness and organization. You’ll know when you should post a promotion versus a helpful resource for your followers. In other words, SocialBee makes sure you don’t publish too much of the same thing back-to-back.
9. Publer
Cost: LTD starting at $39
Core features
- Schedule up to 500 posts at once across Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Google My Business
- Add watermarks and signatures to posts, automate callback actions to boost engagement, and access clean analytics info
- Designate teams to streamline collaboration and set different roles and permissions
Overview
Publer is social media marketing on autopilot, allowing you to create, schedule, and analyze all your posts, plus collaborate with team members. Instead of manually duplicating a post across all of your social channels, you can sit back and let Publer take the wheel. Plan ahead by uploading up to 500 posts using a multi-post creator, a bulk media uploader, a CSV file, or an RSS feed. Divide and conquer with designated teams for different social media functions. Publer can publish your posts at optimal times, recycle posts as reminders, schedule follow-up comments, and even auto share/auto delete posts.
Pick Your Favorite Social Media Tools Today
Recent trends have taught us that now is the time to start publishing high-quality resources and meaningful stories for your social media followers. Your new mission is to engage and offer help to those who need it.
With one or a handful of these AppSumo social media deals, you can level up your content and get more posting done in less time. Combine these tools to create the ultimate content-creation and publishing machine.
Already use one of these tools? Tell us why you love it in the comments!