7 Top IFTTT Alternatives to Automate Your Business in 2023

IFTTT is one of the most popular automation tools that let you automate tasks across your favorite apps. But it isn’t perfect for everyone. For example, many users find it’s too basic for their business needs. Others complain that sometimes integrations stop working without warning.

To help you find the best automation tool for your business, I’ve curated a list of the top IFTTT alternatives that will take your automation game to the next level.

Some of these services offer more integrations than IFTTT and some allow for more complex use cases. That said, each service has its drawbacks. I’ll show you both their pros and cons so you know what to expect if you decide to use them.

An overview of IFTTT

IFTTT stands for “if this, then that” and it’s a service that lets you automate tasks in your favorite apps. After connecting your favorite apps with IFTTT, you create “recipes” that specify what should happen when two or more triggers are activated together.

IFTTT is designed for simple tasks like sending you an SMS alert when something changes in an app (e.g. somebody just made a purchase in your webinar platform,) but it also makes advanced automations possible (e.g. adding new CRM contact information to multiple unrelated business systems).

Like all tools, IFTTT has its drawbacks. For example, it has a finite number of recipes that can be set up, so if you want to do something IFTTT doesn’t offer out of the box, you’ll need to build a recipe from scratch.

Also, some recipes can become buggy over time — they may stop working after an update as IFTTT adjusts to changes in its API requests.

Top alternatives to IFTTT

Below you’ll find seven IFTTT alternatives. Some work with the same popular apps and services IFTTT does, while others are better tailored for more specific needs.

1. Zapier

Zapier is a powerful automation tool that allows you to connect different apps and automate many types of processes.

For example, you can use Zapier to send emails or Slack notifications when someone joins your team on Asana.

By automating repetitive tasks with Zapier you’ll be able to save hours of work every week, which will free up your time for other projects. Its easy-to-use interface makes it simple for most beginners to set up automated workflows in minutes with no coding required.

Pros:

• Supports a large number of popular apps
• Allows multi-step automations
• Offers a free level of service

Cons:

• On complex integrations you can quickly run out of tasks, escalating your costs
• Some integrations have very limited functionality
• Errors can be hard to resolve as troubleshooting can be time-consuming

Pricing: Starts free, with paid plans scaling from $19.99/month when billed annually.

2. zzBots

Like Zapier, zzBots was built as a “do anything” integration platform. It lets you connect any app or API with just a few clicks, allowing you to create multiple connections and automate workflows.

zzBots also makes it easy to find what you’re looking for by searching multiple apps all at once.

But where they really stand out is in their notifications engine. zzBots will automatically remind you of important events or tasks by sending you notifications right on time. And if an event or task doesn’t happen at the scheduled time, then zzBots will send reminders until they’re completed.

Pros:

• Workflow automation is intuitive and straightforward
• Excellent notifications system
• Ability to create your own bots

Cons:

• May feel a bit intimidating for beginners
• Not enough step-by-step video tutorials available

Pricing: Starts free, with paid plans scaling from $5/month.

3. Automate.io

Automate.io is an integration platform that lets you connect all of the tools and services you use day to day, so they can work together seamlessly. You’ll be able to set up automated tasks in just a few clicks, without having to learn how to code or write scripts.

It’s perfect for automating repetitive, time-consuming tasks so you can focus on running your business. They offer integrations with a wide range of services like Salesforce, Slack, Google Drive, social media apps and most popular SaaS platforms.

Pros:

• Excellent tech support — super responsive
• Intuitive drag and drop integration builder
• Offers a larger number of tasks at a lower per-task cost than many of its competitors

Cons:

• May sometimes be slow to load screens and data lists
• Could use more if/and functions within an integration

Pricing: Starts free, with paid plans scaling from $9.99/month when billed annually.

4. Pipedream

Pipedream is a developer-friendly integration platform. It allows you to connect APIs with code-level control if you require it but also without code when you don’t.

With pipedream, you won’t need to write boilerplate code, struggle with authentication, and manage infrastructure; so you can focus instead on your business logic.

Pipedream has a library with thousands of customizable, open-source building blocks that’ll save you tons of time. However, it may be overwhelming to use for those who are not technically inclined.

Pros:

• Generous free plan
• Ideal for advanced users with complex integrations
• Constantly updated core product with daily improvements

Cons:

• Not ideal for beginners who are not technically savvy

Pricing: Starts free, with paid plans scaling from $19/month.

5. Appypie Connect

Appypie Connect allows you to connect your business applications and automate workflows. It syncs data between apps and automates business processes, so you can do more with less time.

With Appypie you can integrate over 300 apps while creating advanced workflows that eliminate error-prone repetitive tasks, freeing up your time for other projects.

Pros:

• Over 300 integrations
• Unlimited customizations
• Fast execution

Cons:

• Poor user documentation
• Customer service can be touch and go at times

Pricing: Scales from $9.99/month when billed annually.

6. Intergromat

Integromat is a visual automation platform that lets you integrate apps and automate workflows in minutes. It allows you to visualize, design, and automate your work with a few clicks by dragging and dropping the apps you want to connect.

The integrations can be as simple or complex as your design requires, and they cover a large number of industries with over 650+ apps in their catalog.

Pros:

• Very intuitive for users with no coding experience
• Excellent drag-and-drop user interface
• Task scheduling prevents exceeding API limits

Cons:

• Can be challenging to integrate with large platforms like Hubspot
• Poor user documentation
• Lacks troubleshooting documentation

Pricing: Starts free, with paid plans scaling from $9/month.

7. Piesync

Piesync allows you to sync contacts with over 120 SaaS apps including Salesforce, Hubspot, Infusionsoft, Zoho, and many more.

Unlike many other integration tools, Piesync syncs contacts bi-directionally instead of just doing a one-way push, keeping both apps up to date with the latest information by re-syncing contacts every five minutes.

Pros:

• Easy to set up new integrations
• Unlimited rules
• Excellent customer support

Cons:

• Can get expensive to sync a lot of contacts
• Integrates with fewer apps than many competitors
• Sometimes, it can be hard to diagnose errors, making troubleshooting difficult

Pricing: There are two plans: the Starter plan for $49/month and the Pro plan for $59/month.

Pick your favorite IFTTT alternative

If you feel constrained by IFTTT and are looking to upgrade your current automation game, the above services are a great alternative. I would definitely recommend checking them out — most offer a free startup account that you can use to kick the tires before you commit.

Good luck!